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  string(5874) "In a previous role, my colleagues would constantly reference “what works in sales, works in life.” Although I’ve never questioned the validity of the statement, it’s only been in recent months that I’ve fully come to value the importance of this notion and how applicable it is to various scenarios we navigate in our daily lives.

Regardless of whether a situation is personal or professional, there are key tactics we should be conscious of in order to achieve the most favourable outcome possible; all of which also prove successful in a “sales” environment.

The next time you’re going through an interview process, motivating & engaging your employees, hunting for your next house / apartment, or in the beginning stages of building a relationship, I’ve selected a few sales tactics that I value most:

Listen, question thoroughly, and only then can you position yourself well

My colleague John recently published a blog about the importance of effective listening. In addition to listening, I am a firm believer in the value of questioning. Ensure that you know what the other person (or people) find valuable, and why.

How can you successfully motivate your employees if you don’t have an understanding of what they value in the workforce, or what their primary motivators are? Can you negotiate effectively when you’re unsure of what the other party would like to achieve?

It is only once you fully understand your audience that you can position yourself in such a way that showcases your value.

If you leave without asking “Is there anything more I could do?” or “Is there anything I should have done differently?” you may have walked away with another opportunity left behind on the table.

Value (which is in the eye of the beholder) must always be present, so establish and build it

If you've successfully accomplished the above, then you should have a thorough understanding of what others find valuable in the situation.

With each point of contact you make, be mindful to consistently build and establish said value. Be aware that “what’s in it for me?” is always front of mind for everyone, whether it is an acquaintance at a networking event, a potential new sponsor for your business, or the line manager overseeing your potential promotion.

What someone perceives as valuable will evolve and change over time, so keep the lines of communication open.

Additionally, value is in the eye of the beholder, so adapt to the situation.

Follow up is key

I guarantee that there have been times in both your personal and professional life where you have had a successful meeting or conversation with someone, made plans to follow up in a few weeks, and whether you intend to or not, you forget and end up completely dropping the ball.

It recently happened to me after running into a friend and promising the unknowingly empty “let’s get coffee or lunch soon!”.

Multiple touch points are vital in relationship building however they don’t materialise out of thin air; you must make an effort. It’s as simple as this: Do what you say you’re going to do!

If you’re looking to connect with someone or achieve a specific goal, be proactive! Whether it’s a few days months, or years later – persistence pays off. if it takes keeping a journal or following a strict calendar to keep yourself in line, set a routine and stick to it.

It’s the little things that will differentiate you from your competitor

They say “time kills deals”, but it doesn’t stop there. Failure to distinguish yourself from your competition will have the same effect. When was the last time you went on an interview and followed up with a hand written thank you note?

When your competition is hiding behind e-mails and text messages, will you be the one who picks up the phone and rings? How much do you really know about those you interact with on a daily basis?

As cliché as it sounds, I’ve found that it truly is the little things that matter. In anything you do, you will find success if people buy into and believe you.

Whether it’s promptness, brightening someone’s day by making them laugh, or being honest and open, find your distinguishing characteristic(s) and run with it. It’s that extra wow factor that can make all the difference in crossing the finish line before someone else.

A large percentage of those in the workforce would not consider sales as a main function within their role however all regularly find ourselves in situations where we must utilise the tactics listed above.

Although these tactics may seem simple and straightforward, they are often left behind in the wake of excitement, nerves, inexperience, or a lack of time.

I encourage you all to go back to basics and keep the above in mind. You may find that you’ll make small tweaks in what you do that can result in a big difference.

 

Cox Purtell Recruitment Agency Blog / Sydney / Melbourne / Adelaide"
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In a previous role, my colleagues would constantly reference “what works in sales, works in life.” Although I’ve never questioned the validity of the statement, it’s only been in recent months that I’ve fully come to value the importance of this notion and how applicable it is to various scenarios we navigate in our daily lives.

Regardless of whether a situation is personal or professional, there are key tactics we should be conscious of in order to achieve the most favourable outcome possible; all of which also prove successful in a “sales” environment.

The next time you’re going through an interview process, motivating & engaging your employees, hunting for your next house / apartment, or in the beginning stages of building a relationship, I’ve selected a few sales tactics that I value most:

Listen, question thoroughly, and only then can you position yourself well

My colleague John recently published a blog about the importance of effective listening. In addition to listening, I am a firm believer in the value of questioning. Ensure that you know what the other person (or people) find valuable, and why.

How can you successfully motivate your employees if you don’t have an understanding of what they value in the workforce, or what their primary motivators are? Can you negotiate effectively when you’re unsure of what the other party would like to achieve?

It is only once you fully understand your audience that you can position yourself in such a way that showcases your value.

If you leave without asking “Is there anything more I could do?” or “Is there anything I should have done differently?” you may have walked away with another opportunity left behind on the table.

Value (which is in the eye of the beholder) must always be present, so establish and build it

If you’ve successfully accomplished the above, then you should have a thorough understanding of what others find valuable in the situation.

With each point of contact you make, be mindful to consistently build and establish said value. Be aware that “what’s in it for me?” is always front of mind for everyone, whether it is an acquaintance at a networking event, a potential new sponsor for your business, or the line manager overseeing your potential promotion.

What someone perceives as valuable will evolve and change over time, so keep the lines of communication open.

Additionally, value is in the eye of the beholder, so adapt to the situation.

Follow up is key

I guarantee that there have been times in both your personal and professional life where you have had a successful meeting or conversation with someone, made plans to follow up in a few weeks, and whether you intend to or not, you forget and end up completely dropping the ball.

It recently happened to me after running into a friend and promising the unknowingly empty “let’s get coffee or lunch soon!”.

Multiple touch points are vital in relationship building however they don’t materialise out of thin air; you must make an effort. It’s as simple as this: Do what you say you’re going to do!

If you’re looking to connect with someone or achieve a specific goal, be proactive! Whether it’s a few days months, or years later – persistence pays off. if it takes keeping a journal or following a strict calendar to keep yourself in line, set a routine and stick to it.

It’s the little things that will differentiate you from your competitor

They say “time kills deals”, but it doesn’t stop there. Failure to distinguish yourself from your competition will have the same effect. When was the last time you went on an interview and followed up with a hand written thank you note?

When your competition is hiding behind e-mails and text messages, will you be the one who picks up the phone and rings? How much do you really know about those you interact with on a daily basis?

As cliché as it sounds, I’ve found that it truly is the little things that matter. In anything you do, you will find success if people buy into and believe you.

Whether it’s promptness, brightening someone’s day by making them laugh, or being honest and open, find your distinguishing characteristic(s) and run with it. It’s that extra wow factor that can make all the difference in crossing the finish line before someone else.

A large percentage of those in the workforce would not consider sales as a main function within their role however all regularly find ourselves in situations where we must utilise the tactics listed above.

Although these tactics may seem simple and straightforward, they are often left behind in the wake of excitement, nerves, inexperience, or a lack of time.

I encourage you all to go back to basics and keep the above in mind. You may find that you’ll make small tweaks in what you do that can result in a big difference.

 

Cox Purtell Recruitment Agency Blog / Sydney / Melbourne / Adelaide

Tags: Cox Purtell Blog | Job | Job Market | Life | Listen | Recruiter | Recruitment | Recruitment Adelaide | Recruitment Melbourne | Recruitment Specialist | Recruitment Sydney | Sales |

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