Job Title: Outbound Sales Consultant

Department: Sales & Admissions



Reports to: Director, Admissions

Key internal stakeholders:

Admissions team, Marketing team



Key external stakeholders:

Prospective students, parents/guardians, third-party education partners



Location: Remote

About JMC Academy

Founded in 1982, JMC Academy is Australia’s premier institution in Creative Industries education, offering a diverse

range of Degrees and Diplomas in Music, Songwriting, Audio Engineering, Film and Television Production, Acting,

Entertainment Business Management, Visual Communication (Design), Animation, Game Design, and Music Production.

With a 40-year legacy, JMC Academy provides cutting-edge and technologically advanced programs that meet the

global demands of the creative industries. JMC operates from 3 large footprint campuses across the east coast of

Australia (VIC, NSW & QLD), teaches ~2,500 students per annum and is positioned as one of the largest private higher

education providers in Australia.

With advanced-design campuses, ongoing technology upgrades, a dedicated team of academics and industry

professionals, and a network of international master class lecturers, JMC Academy is committed to ensuring our

graduates make their own indelible mark on industry.

JMC Academy’s ultimate focus is to deliver inspiring and technologically sophisticated programs, which cater to the

global needs of the Creative industries. By nurturing, supporting and mentoring students who share a true passion and

dedication for these industries, we can guide them into rewarding careers.

Our Purpose

We educate, nurture, and inspire creative minds through innovative and globally connected learning.

Our Vision

To be Australia’s most recognised and connected educator of creative minds.

Our Values

• Quality
• Excellence
• Innovation, Collaboration and Creativity
• Academic Rigour
• Cultural and Social Diversity
• Honesty, Integrity and Ethical Practice
• Equity
  
  
  
  Our Difference
  
  

Creative education requires a unique approach. This is why the JMC student experience is different. Our world-class

studios, student spaces and hands on learning inspires creative exploration, collaboration and innovation.

ROLE SUMMARY

The Outbound Sales Consultant plays a critical role in engaging with prospective students, managing lead pipelines, and

converting interest into enrolments. This role uses a consultative and relationship-based sales approach to understand

the unique motivations and goals of potential students and guide them toward courses that best suit their aspirations.

Working closely with the Marketing teams, the Outbound Sales Consultant ensures a high-quality experience from

initial contact through to enrolment.



KEY RESPONSIBILITIES

Lead Management

• Reach out to prospective students and influencers who have inquired or applied through various channels,
  
  primarily via phone calls, to qualify the lead readiness to commence at JMC Academy
• Analyse and prioritise leads based on engagement level and likelihood to enroll
• Execute targeted follow-up strategies using personalised communications
• Respond promptly to inbound inquiries via email, phone, or instant messaging
• Scheduling qualified leads for meetings with sales team members for further discussion and conversion.
• 
  
  Product Knowledge and Reporting
  
  Developing a high-level understanding of the institution's course offerings to effectively communicate their value to potential students and influencers.
  
  
• Maintaining accurate and up-to-date records of lead interactions within the Customer Relationship Management
  
  (CRM) system.
• Work with Marketing to align messaging and improve lead generation
• 
  
  Performance
• Collect and use feedback from leads to adjust engagement strategies
• Meeting or exceeding established contact targets and contributing to the overall success of the sales team.
• Able to receive feedback and apply feedback
  
  KEY ATTRIBUTES AND EXPERIENCE
  
  
• Experience in sales (customer service experience will be considered, but this is a sales role)
• An engaging approach to communicating with potential customers (students)
• Proficiency with CRM systems including segmentation, lead scoring, and tracking
• Strong written and verbal communication skills across diverse audiences
• Excellent organisational and time management skills
• Knowledge of the higher education sector and creative industries will be desirable, but is not required
  
  

• Customer empathy and interpersonal skills
• Adaptability and willingness to learn new systems and processes
• Experience working collaboratively in a team environment and remotely
• Strong English Language proficiency
  
  
  
  KPIs AND MEASURES OF SUCCESS
• Response time to inbound enquiries, call volume and 1st time handling efficiency
• CRM accuracy and data quality
• Achievement of individual and team targets